Team

Cate LeSourd

Director of Marketing

As the Director of Marketing, Cate drives all internal communications and external marketing efforts for HPA. She executes the firm’s marketing strategy by facilitating connections with key stakeholders and leading content development across social media, newsletters, emails, and the website. Additionally, she oversees and manages the member and partner relationships by leading internal education and engagement initiatives for the HPA community. Previously as the Marketing & Community Manager, she refreshed the HPA brand and launched a new website to position the firm to more effectively tell stories of success within the venture community.

Prior to joining HPA, Cate worked at an experiential marketing agency, a PR agency, and a startup, which provided her with a diverse range of skills in marketing, writing, design, and strategy. Cate graduated with honors from Elon University with a degree in Strategic Communications with minors in Human Services and Entrepreneurship.

In October of 2021, Cate published and launched her first book, Coming of Age: Our Journey into Adulthood. From a survey sent to over a thousand twenty- and thirty-somethings nationwide, she uncovered common experiences and emotions during the life transition from college into adulthood. In her spare time, Cate enjoys exploring local coffee shops, going on long bike rides, and investing in her community.